No matter your love of sport, Nike’s visible and design affect is engrained in international consciousness. The Swoosh, the Jordan Jumpman, the commercials, the athletes and the pop icons who put on NIke all outline part of fashionable life. Revealed at the side of the autumn 2024 landmark exhibition on the Vitra Design Museum in Germany, Nike: Type Follows Movement explores the design historical past of the model, with unseen supplies from the earliest years within the late Sixties, to drawings and prototypes, to probably the most modern designs with the likes of Virgil Abloh. On the coronary heart of the catalog is how necessary design is for this specific model, and because the first museum exhibition devoted to Nike, it’s a transcendent second.
Vitra Design Museum, design-museum.de
